Study Finds Planners Expect Dramatic Increase in Engagement with Mobile Event Apps

NORWALK, Conn. & TYSONS CORNER, Va. -- -- The Event Marketing Institute , an association providing content and research to a membership of Fortune 1000 brands and top event agencies, partnered with Cvent, Inc. , a leading cloud-based enterprise event management platform, to develop and conduct a unique study to quantify how event planners are currently leveraging mobile app technology and services.



via Norwalk Newswire http://www.freshnews.com/news/1062521/study-finds-planners-expect-dramatic-increase-engagement-mobile-event-apps